Energy giant E.ON says it is “going on the offensive in the broadband market” by investing $148m in a rollout in Germany.

The investment comes through E.ON’s telecommunications subsidiary e.discom and will expand its own broadband network in Brandenburg with fiber connections to buildings and houses in rural areas.

E.ON believes that especially in the countryside, “the availability of high-speed internet is of critical importance for the attractiveness of business locations and hence the competitiveness of industry and commerce”.

Thomas König of E.ON’s network and infrastructure business, said: “We are bringing high-speed internet with high bandwidths to rural areas. In this way, we ensure that our customers – whether they are municipalities, businesses or private households – can help shape the future of their region.”

The expansion work is due to start in the spring and the project will continue for four years.